Curated: Typography In Motion – part 1
The overall theme of this curated post is about how typography has been playing a more vital role in the animation, film, and motion graphics industry over the last 5+ years. This is part 1 of what I’m hoping will be a series. For now, enjoy. :)
AUDI “LETTERS” BY: PLEIX
PLEIX is a French based collective of motionographers, graphic artists, and all around visual communicators. Composed of seven individuals, PLEIX has a combined brilliant outlook on life, which (more often than not) tends to show in their work. I was originally introduced to PLEIX (unknowingly) through Warp Records | Warp Vision “the Videos” 1989 – 2004 DVD, for a music video they did for Plaid, titled: Itsu. The LETTERS piece they produced for Audi is a stunning typographic treatment, comprised of architectural cityscapes, and beautiful geometry. At first glance (those of you who are familiar with their work), you might recognize this treatment to be somewhat similar to their earlier experimental piece, Sometimes, with music by: Kid 606. I, for one, am glad they decided to revisit this style once again, as I’m a huge fan of gravity defying geometric objects, and this piece is certainly no exception.
Please visit http://www.pleix.net & PLEIX’s vimeo page for more of their wonderful work. »
MORFISM BY: VINCENT VIRIOT
If you’re not already familiar with the works of Vincent Viriot, you should be. Again, another motionographer, typographer, and all around visual communicator; hailing from France, Vincent has produced some stunning visual works, stemming from the ranges of music videos for KAP10KURT, to promotional identity spots for MTV. Interestingly enough, I actually came to know Vincent’s work through a Basement Jaxx music video, titled: CishCash, produced under PLEIX in 2004 (It’s a small world after all). The Morfism idenity spot is certainly no exception to his brilliant work with typography & motion graphics. Commissioned by ONEDOTZERO + MTV BLOOM; this piece initially takes the viewer through what looks like is going to be a very miserable & bleak city tour with an abrasive typographic theme, but before it really settles in, a “morfism” occurs, and what was once a dark, discouraging city, has now been transformed into an inspiring cityscape of encouraging typographic bliss.
For more work by Vincent Viriot, please visit his portfolio at either » behance.net/fmk_7 or http://fmk7.free.fr/
KODAK BY: MARC JUON
I came to know of Marc Juon’s work through my never ending search for all things motion related. If you’ve never heard of Marc Juon, let me be the first to tell you, he’s definitely going to have an inspiring impact in this industry (if not already). Marc Juon hails from Rio De Janeiro, Brazil. He began his education through Cal State Fullerton, where he received a Bachelors degree, majoring in Film & Television. In 2006, he received his 2nd Bachelors degree from Art Center, which is where this conceptual piece for Kodak was conceived, and later produced as a student project for his 3D animation class. This Kodak piece is nothing short of fantastic, and rightly recognized as such, especially since he was awarded the Silver Student BDA Award in 2007 for his efforts. What really grabs my attention about this piece is that it truly captures what we all know to be KODAK, while simultaneously incorporating a common idiom, making it all flow together so naturally. His post production work with the type is brilliant as well, and as the end result would suggest, is worth a thousand words.
For more wonderful work by Marc Juon, please visit » marcjuon.com/ & Marc’s vimeo page »
Colorcubic + Nueva Forma + = .
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